Fresh from the success of their showing in the Frankie Runway show at this year’s LMFF, Limedrop launched their AW12 The Adventure Concept Store in Melbourne’s GPO. The space was transformed into a life-sized ‘travel diary’ that portrays the store of travelling from the bright lights to moonlit trekking in Peru, a concept which inspired the Limedrop AW range.

 

Limedrop designers Clea Garrick and Nathan Price have created a label well known for its bold prints, playful silhouettes and curious proportions. Beautiful handmade floral headpieces and quirky wooden jewellery perfectly compliment the garments.

 

Limedrop designers Clea and Nathan

 

The store will stock Limedrop’s latest AW collection as well as the newly launched lingerie line Elle De by Limedrop. The space will be open till June 2012 so make sure you check out the creative space and pick up your own piece of Limedrop’s latest collection!

 

About The Author

Lisa Teh

Lisa Teh is the Editor-in-chief of Couturing.com, one of Australia's top fashion, beauty and lifestyle resources. She has worked on campaigns with brands including David Jones, Myer, Mecca Cosmetica, Simone Perele, Lenovo and L'Oreal. She recently appeared in Couturing's exclusive Australian Fashion Week reality web series, The Frow, alongside top industry names including Toni Maticevski and Maybelline Creative Director Nigel Stanislaus.

Leave a Reply

Your email address will not be published.