Last night was the official launch of Couturing.com. Held at Melbourne’s GPO. The event was not only a celebration of Couturing, but a celebration of fashion.
Couturing teamed up with some of Australia’s top designers to create an installation, which celebrated Couturing.com and the Australian fashion industry. Featuring in the installation is Akira, Lisa Ho, Willow, Manning Cartell and Anaessia. This installation will be in place for two weeks so make sure you check it out on Level 1 of the beautiful GPO building! You can read more about the installation here.
The classic GPO space was beautifully decorated with stunning hydrangeas from Fleur, which perfectly complemented the wooden floorboards and neo-renaissance features of the building.
Belvedere Vodka created two summery signature cocktails to celebrate the launch, The Couturing, a pink grapefruit and passionfruit infused cocktail, and Five Dresses, a guava and blood orange delight! Guests were also treated to refreshing water from Acqua Panna and sparkling San Pellegrino beverages. Chilli T provided beautiful canapés including oysters, pecking duck and lychees with prosciutto and mint leaves, served by waiters from Our Boys and Girls.
A Polaroid corner was set up where guests took candid snaps of themselves in front of a wall covered with Couturing .com exclusive images.
BlackBerry provided hi-tech PlayBooks where guests could view Couturing.com. Stay tuned for the winner of the BlackBerry PlayBook doorprize, to be announced on theCouturing Facebook Page!
The guests were entertained with music provided by Flipside Group, as the face of CouturingTV, Stacey June, roamed the room, interviewing guests for their exclusive launch feature!
Couturing would love to thank everyone who attended last night. We’ve appreciated all the support we have received since starting Couturing.com and look forward to continuing to promote all the talented people in the fashion industry. We have been lucky enough to meet and work with such amazing people on our journey so far and are excited to keep bringing our readers exclusive fashion content.
We’d like to thank our major sponsors, Melbourne’s GPO, Belvedere Vodka, BlackBerry, Acqua Panna, Polaroid, Chili T, Fleur, Our Boys and Girls and Flipside Group, and our giftbag sponsors, Belvedere Vodka, Blackberry, Cacao, Eau Thermale Avene, KMS,Harper’s Bazaar and Lorna Jane for making last night possible.
A huge thanks to everyone to helped us out in preparing for the night and on the night, especially our amazing volunteers. We couldn’t have done it without you!
For all the photos from the Launch, make sure you check out Couturing’s Facebook Page, and stay tuned for CouturingTV’s feature on the night!
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