A fashionable feminist march, countless FOMO-inducing Instagram posts from bloggers, and an oversaturation of Kardashians....it must be Paris Fashion Week! Once again, it's time to turn our attention to the...
Target Australia has partnered with iconic Italian design house, Missoni, to deliver its biggest-ever designer collaboration to Australian stores on October 8, 2014. An iconic fashion and lifestyle brand,...
When it comes to fashion, much like food, Italians do it the best. At Milan Fashion Week, hemlines were short, belts were abundant, and an icon gets re-imagined - get ready, we're counting down the top ten...
Flemington came alive on Saturday at The Turnbull Stakes Day presented by Yellowglen. Melbourne turned on the beautiful Spring weather and the who's who of the city's social scene stepped out in their...
Australia’s most iconic lifestyle brand is getting sporty. Launching the highly anticipated Country Road ACTIVE line, the brand has created a brilliant range of high-performance, technical activewear for...
Like the women she designs for, Samantha Wills is the ultimate bohemian goddess. Not only does the gorgeous designer have creativity radiating out of her, but the growing success of her jewellery business...
Kookai founders Rob Cromb and Danielle Vagner celebrated the launch of their new SS14/15 collection Tropeziens and their Spring Racing edit with a beautiful breakfast in Melbourne's picturesque Stables of...
We've been shown how the New Yorkers do it, but now it's time to see what trends the London set have shown on the runway. London Fashion Week took on what we should be wearing this Spring...all with the city's...
Needing to be a little more hedonistic in your life? Let us introduce you to the premier headwear store - The Eternal Headonist. Just in time for Spring Racing, Couturing was invited to celebrate the new...
If you're currently in a style rut, why not take some inspiration from style icon Jackie O, who once said "pearls are always appropriate." Now is the perfect time to inject some classic jewellery into your...
It's that time of year again! Spring Racing fever has taken over Melbourne and to celebrate, Yellowglen, Australia's premium sparkling, will offering racegoers a VIP experience in the decadently decked...
Ever dreamed of buying pieces straight off the runway? Well now you can. Burberry have teamed up with Sunglass Hut to give you the opportunity to order the newest Burberry Butterfly Shades straight off...
Beauties will line up for the fashion on the fields but foodies like myself will be lining up for some of the finest food in Melbourne during the Crown Golden Ale Caulfield Cup Carnival. I can attest that...
Chopard diamonds certainly are a girl's best friend. Just ask international style icon Poppy Delevingne who features in the brand's latest Happy Diamonds collection campaign. Shot and styled by talented...
Spring is upon us and what better way to celebrate the warmer weather than to get your wardrobe ready for all the hottest trends this season. We’ve teamed up with QV to help you navigate the best of the...
The who's who of Melbourne fashion pack piled into Bassike's new store off Rankins Lane to celebrate the launch of its newest venture. CLICK HERE TO FIND OUT MORE ABOUT THE NEW BASSIKE...
To celebrate this year's Caulfield Cup Carnival, Caulfield Style Ambassador Nicole Warne has starred in a short film celebrating the Caulfield Journey. Created by De Republica, the film wanted to capture...
New York Fashion Week - what more can be said? For one glorious week, the city that never sleeps is taken over by some of the best designers and the fashion fiends that love them. So what was hot on the...
To celebrate their opening in Emporium Melbourne, and to celebrate the release of the collection shown at NYFW, Lacoste opened their doors to indulge in a party built around the theme of their latest...
Heidi Klum has long been a source of #fitspiration, and has combined her love of fashion and fitness into capsule collections with sportswear giant, New Balance. Inspired by an urban colour palate,...
Every woman needs staple pieces in her wardrobe, and no one knows that more than Sophie Russo. As the design mind behind Staple The Label, she has dreamed up a stunning collection full of digital...
Simone Pérèle is brand that supports women of all shapes and sizes, so it only seems fitting that the brand is the proud founder and supporter of the Curvy Couture Model Search. This competition...
With the smell of Spring in the air and my beach holiday fast approaching, this only means one thing – Bikini season is once again here. The thought of beaches, BBQ’s, sunshine and vinos gets me excited,...
With MSFW finished for another year and NYFW wrapping up, fashion lovers may be suffering from a little runway fatigue, but General Pants have come up with just the thing to jolt your interest level. To show...
From a label that started out providing the perfect t-shirt, bassike has gone from strength to strength. With its minimalist approach to fashion, it has quickly garnered a cult following. After the success...
Country Road has never been quiet about its dedication to future Australian designers, and are continuing their support of fresh talent by collaborating with RMIT University on The Window...
Get ready for Spring with Autonomy Clothing and Couturing. To celebrate the change of season, we have teamed up with one of our favourite menswear labels to help get your wardrobe ready. For a fresh...
The name Furla is synonymous with luxury. The concept is not only present in its high-end leather goods, but it is carried through to the opulent interiors in its many stores around the globe. Nabbing a...
MSGM LIP PRINT STRAPLESS DRESS Want to know about the newest, latest haute club? Let us introduce you to Club 21, our new favourite online shopping destination. Couturing speak to marketing &...
LIFEwithBIRD’s Summer 2014/2015 collection, STILLS, embodies a memory seized and held tight. With the notion of life as and ever-moving force, a ‘still’ allows us to take the opportunity to pause and...
QV Melbourne played host last Friday to the MSFW Curated Event showcasing the best of the QV retailers in stunning fashion. This is just the latest in a series of events as QV Melbourne builds upon their...
Finding on-trend pieces online for men can be difficult (at the best of times) and when trying to get away from department stores with the same few brands, shopping for the men in your life can be even...
Crisp whites, coordinated sets, cobalts and chambray, and accents of tans and neutrals - this is Target's vision for this SS14.15. Taking over the MSFW Hub, the fresh, breezy take on the season was an...
Last night some of Australia's most talented designers hit the catwalk for Designer Runway 4 at MSFW. Bul Bul ruled the runway with a contrasting collection of flowing fabrics and structured sets,...
Brands traditionally associated with sophisticated and structured looks for the working woman, made collections a little bit more playful and up beat on this Spring Style MSFW catwalk hosted at the week's Hub....
Fred Hates Fashion welcomed over 800 fashion haters and lovers to 524 Flinders St, and even turned a blind eye to a large number of fence jumpers. Two hours after the line-up began the crowd were in the...
The third runway at Melbourne Spring Fashion Week was earthy, delicate and free spirited. The group of designers (helped by wonderful musicians) transported us into an exotic land filled with colour and...
My average Wednesday night does not usually consist of rubbing shoulders with the likes of international model and Melbourne Spring Fashion week ambassador Ashley Hart, or being front and centre to observe the...
On the eve of Melbourne Spring Fashion Week, and within the confines of one of Melbourne’s most celebrated addresses, A-esque’ s new line of Men’s accessories was launched last week in a manner...
A beautiful luxe forrest oasis nestled in the depths of the city, the QV Hideaway formed the perfect backdrop for Melissa Shoes to launch their Spring/Summer14 collection. This quirky shoe company not only has...
Confidence, empowerment and standing out from a crowd were the ideas behind the Taking Shape Runway at Melbourne Spring Fashion Week yesterday. TS14 Plus put on a fun and buoyant show, celebrating and...
Nike’s ultra cool street styled inspired runway was filled with bold colours and daring styling. The street theme was emphasised by the beats of Banoffee and smooth street clad music of Melbourne based up...
The collection was full of fashion forward patterns and fabrications, summer brights, all with the classic Lululemon style. Breaking the runway presentation into studio, street, and cardio, the runway offered...
Nicole Trunfio can truly do it all. A stunning supermodel in her own right, she recently showed her mentor chops on the first season of The Face Australia, walked countless runways, and now is the...
For the first designer runway of MSFW, the couture-titled show's overarching theme was definitely new romantic (even down to the music, with Joy Division's Love Will Tear Us Apart serving as the finale...
Proving that there is not much (if anything) he can't do, Karl Lagerfeld has expanded his fashion empire into stunning timepieces, and earlier this week, the brand new WSI store in Emporium Melbourne...
SS14 at Chadstone officially launched with a grand runway in the shopping centre's luxury precinct on Thursday night, curated by style icon Olivia Palermo. Known for a wardrobe that mixes designer and high...
Arguably the most fashionable couple in the world today (sorry Posh and Becks), newly weds Olivia Palermo and Johannes Huebl flew into town as part of Chadstone's SS14 launch and Icons of Style Campaign. If...
In a Melbourne first, QV Melbourne, has stayed true to its unique and eclectic style by building the QV Melbourne Hideaway – an enchanting woodland sanctuary complete with lofty trees, vibrant tulips, an...
Michelle Aznavorian has always been destined to thrive in fashion. Working her way up from fashion student, to buyer, to sought after designer, her label MISHA COLLECTION has been going from success to...
International designer shopping destination MrPorter.com is always synonymous with luxury, and during the annual, Audi Hamilton Island Race Week, showed why when partnered with the Charles Heidsieck...
Music and fashion go hand in hand, with styles and sounds working together to map out a certain point in time. Through their collaboration, The Reissue Project, record label Future Classic and le coq...
Oroton is defined by its relaxed, modern Australian approach to luxury, and now in their latest flagship store in Emporium Melbourne, they've translated their iconic pieces into a stunning showroom....
Counting style icons Poppy Delevigne, Sienna Miller and Elle MacPherson as fans, Coco Ribbon is the bohemian label everyone is falling in love with. We caught up with founder Alison Chow to find out about...
Melbourne has a new lifestyle destination, the Superglue store at Emporium, where you'll find the latest on-trend fashions for both men and women. The new Superglue flagship store is a state of the art...
Emporium Melbourne is quickly becoming the ultimate destination for shopping in the CBD, so it only feels right that iconic brand, Calvin Klein have opened their largest Calvin Klein Underwear store within...
The Strand Arcade unveil the latest volume of their beloved paper 1891, to launch Spring/Summer 2014 and honour the remarkable retailers whose expertise and authentic know-how has been a signature of...
The much anticipated Josh Goot Melbourne clearance sale is back. With up to 75% off past season Autumn/Winter 14 collection, there's no better time to update your wardrobe! Date: Wednesday August 20 –...
Street wear legends Converse have once again teamed up with iconic fashion house, Missoni, to debut its Fall 2014 Converse Chuck Taylor All Star Missoni collection, featuring Missoni’s signature zigzag...
One of the highlights of the Melbourne Spring Fashion Week (MSFW) Calendar is ACMI's Fashion on Film series which features a selection of exclusively curated movies which celebrate the spirit of...
Persol is iconic as it comes in the sunglass and optical world, with a rich history and full back catalogue, so it only seems fitting their heritage is celebrated in a capsule collection. Updating and...
Yeojin Bae has landed the talented Emma Booth as the face of her latest SS14 campaign Timeless Sensuality. Fresh from shooting Gods of Egypt with Geoffrey Rush, Bryan Brown and Abbey Lee Kershaw, Booth's...
For those that live close by to the Macquaire Centre in North Ryde, Sydney, expect jealousy to come your way. Japanese retailer phenomenon, UNIQLO, has announced it plans to make the shopping centre its first...
After the success of their first flagship store in Highpoint, Glue Store is bringing their next concept store to Emporium Melbourne. The best part? You're invited to the launch event to celebrate the...
Since making their mark at Australian Fashion Week in 2003, Camilla and Marc have become one of the go-to labels for luxury womenswear. Brother-sister duo Camilla Freeman Topper and Marc Freeman have built...
Leaders in mens fashion footwear, Julius Marlow, have released its Spring/Summer 2014 campaign, showcasing new and stylish looks to take the modern man from day to night and work to weekend. The biggest...
Victoria Beckham and THE OUTNET.COM have partnered to sell more than 600 items of her clothing in aid of the charity, mothers2mothers. THE OUTNET.COM, with the support of Christie’s who valued the...
Since it's humble beginnings in 1974, Country Road has evolved into Australia's first true lifestyle brand for women, men, children and home; and claiming it's place as one of Australia's iconic labels....
From sundown into midnight, for adventures under the stars, beneath the moons whispering husk... Samantha Wills has put her magical bohemian touch on a new collection range of bridal jewellery, entitled...
The world's most genetically blessed couple, Olivia Palermo and Johannes Huebl are coming to town as part of Chadstone's SS14 Icons of Style Campaign. The newly married duo will be sharing their top style tips...
DHL, the world’s leading logistics company, has revealed the finalists of its career-catapulting DHL Fashion Export Scholarship, taking three up-and-coming Australian designers a stitch closer to winning...
There is a place of glorious excess, where the beautiful people go to bathe in champagne and lay on exotic silken cushions; where tinkling laughter rings out underneath the disco ball, and time is forgotten...
The latest Cage installation at Alexander Wang’s Soho flagship store features five marble print surfboards, exclusively created by leading Australian surfboard brand Haydenshapes for this...
MAY The Label encapsulates the beauty of flowers that flourish in the night with the Spring 14 collection ‘Midnight Bloom’. Draping silks in the ‘Jasmine’ and ‘Tangled’ styles are...
Toni Maticevski's Resort girl is tough. She still has the essence of elegance fundamental to Maticevski's design aesthetic, but there is something grittier and stronger about this girl. She not only...
When it comes to womenswear, Madam Virtue have you sorted. Stocking a unique range of designer, archival and vintage pieces, as well as their own eponymous in-house label, they have dressed some of the...
Simone Pérèle, one of the world's premiere lingerie labels which celebrates women of all shapes and sizes, has once again teamed up with BGM Models and Cosmopolitan Magazine to launch its third annual...
This season, Vans and Stüssy have joined forces to create a unique capsule collection, available exclusively at General Pants Co. . As a tribute to their roots in skate and street fashion, Vans and Stüssy...
Mr Porter, Net-a-Porter's handsome other half, meet another Mr, Mr Lincoln Pilcher, to be exact, in the latest issue of The Journal. In a shoot and interview with the online menswear style destination,...
Target Australia has announced it is partnering with iconic Italian design house, Missoni, to deliver its biggest-ever designer collaboration to Australian stores on October 8, 2014. The...
Internationally renowned denim expert, Jason Denham, has brought his jean's empire to Australia with the Denham pop-up store at The Emporium. Featuring a tried and true religion of "convention prevents...
First making waves at the 2012 London Fashion Week with his A/W collection 'Amalgamation', up-and-coming talent Chatenya Mittal is a name to watch on the designer scene. His work has been described as...
Converse and music have always been intimately linked, and now, they've created the perfect shoe for winter music festivals; introducing the Fall 2014 Converse Chuck Taylor All Star Rubber! Made for...
Wednesday morning, Lord Mayor Robert Doyle launched the 20th Melbourne Spring Fashion Week program and officially welcomed the MSFW ambassador for 2014, internationally acclaimed, Melbourne-born...
Saba has long been a label that consistently turns out artful campaign imagery, and for their Spring/Summer 14-15, they've brought on board acclaimed fashion photographer, Roger Deckker. Reflecting a...
Carrera and Jimmy Choo have announced the launch of an exclusive capsule collection of Carrera by Jimmy Choo sunglasses for Men, following the success of the Carrera by Jimmy Choo Women’s capsule...
Viktoria and Woods have shot their Rapture SS14 collection with emerging model Matilda Dodds, photographer Stephen Ward and styling by Mark Vassalo. The label has been going from strength to strength,...
From knee-highs to Van Gogh’s ‘Starry Night’,we bring you the top trends from Paris Haute Couture Fashion Week 2014. Age of Aquarius Many took to the streets wearing pieces that paid homage to...
Last Monday, Novak Djokovic won his second Wimbledon title, and it also served as the debut for his new Limited Edition Seiko Astron GPS watch as he collected the trophy. You can see the similar luxury...
When Lululemon first opened its doors in Australia, the first store was right here in Melbourne and now, the cult favourite yoga/workout label is the latest brand to move into the fantastic Emporium...
Anna Baird and her team at Bared Footwear (aptly titled after her very own surname) provide a quality product and service in fitting you with a pair of shoes that ticks both style and comfort,...
THE ICONIC has joined forces with cult festival fashion brand Hunter at this year’s Splendour in the Grass. A first for both brands in Australia, festivalgoers will be able to pre-order a pair of...
During recent travels, LIFEwithBIRD designers Bridget McCall and Nicholas Van Messne discovered several perfumeries, and experienced the power of combining multiple sensory elements and layers that work in...
Exotic beauty and international model Kelly Gale has signed up with BONDS as the brand’s Youth Ambassador and face of Hi Bikini for Summer 2015. The iconic brands new ‘Hi-Bikini’ range...
Swarovski mixes light, sparkle, and glamour to create its signature style that is instantly covetable. A brand synonymous with modernity, Swarovski caters for today’s multifaceted woman who always wants...
Dualism SS14 has a clear message: the Ginger & Smart woman is multilayered and spirited. This is the strength of her allure. Ginger & Smart's SS14 collection is inspired by the double exposure...
Since 2008, Dion Lee has been continuously offering the fashion set amazing and intricate pieces, and his Resort '15 collection is no different. The collection this season maintains Lee’s precision...