BEAUTY NEWS: L’OREAL PARIS MAGIC RETOUCH AND REDKEN PILLOW PROOF BLOW DRY EXPRESS TREATMENT PRIMER

L’OREAL PARIS MAGIC RETOUCH INSTANT ROOT CONCEALER SPRAY

L’Oréal Paris has launched the new Magic Retouch, their first instant root concealer. Women are now 3 seconds away from flawless with new Magic Retouch as it instantly conceals roots, stays put all day and disappears after one shampoo. The number one enemy for hair colourers, roots and regrowth affects 90% of women. Continually touching up roots becomes time consuming and as big a commitment as full hair colouring, and roots become more visible with less time to commit to touching them up.

Dispersing the product evenly is easy with the pinpoint micro-diffuser, while the smart-cover pigments match 85% of hair colours for perfectly blended, instant coverage. The quick dry formula is smudge proof and light weight, so you can spray-and‑go with confidence, no matter where you are – the ultimate beauty solution for women on the go.

Magic Retouch Root Concealer is available in 5 shades: Black, Dark Brown, Brown, Light Brown and Blonde.

L’Oréal Paris Magic Retouch Root Concealer Spray (rrp $15.95) is available at selected pharmacies, variety stores and supermarkets.

REDKEN 5TH AVENUE NYC ADDS BLOW DRY EXPRESS TREATMENT PRIMER TO ITS PILLOW PROOF RANGE

REDKEN 5TH AVENUE NYC extends its iconic Pillow Proof collection with new Blow Dry Express Treatment Primer (RRP $32.95). Created for all hair types, but especially suited to thicker hair, this nourishing cream melts into the hair enabling a seamless, faster blow-dry, with up to 230 degrees of heat protection. The expertly cocktailed, multi-skilled formula fortifies, protects and beautifies to deliver essential heat protection, hydration & conditioning, manageability, enviable shine, touchable smoothness and anti-breakage.

Developed with Microflex Stylane to provide essential thermal protection from blow-dry heat, this caring formula strengthens the hair and enables lasting style memory. Applied to damp hair as the first step before blow-drying, new Blow Dry Express Treatment Primer protects and tames thicker hair, prone to dryness, frizz and tangling. Blow-dry time is reduced and hair is perfectly prepped to boost the benefits of additional styling products.

Inspired by skin care, Blow Dry Express Treatment Primer’s centre dispensing delivery gesture allows for a clean and clinical controlled dosage dispensed in 2-3 pumps. The sublime texture is complemented by an alluring scent showcasing Amber, Jasmine, Musk and dewy Green notes.

Blow Dry Express Treatment Primer will be available exclusively in selected REDKEN professional salons and retailers from June 2016. To purchase online or to locate your nearest REDKEN salon, visit www.shop.redken.com.au or phone 1300 651 991.